Native digital buyer experience
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Your Buyer Experience Suite
Brand consistency, sales efficiency, and unprecedented visibility — all in one package.
For the first time, Foundation gives you a way to bring your post-contract buyer experience online. Ensure brand consisteny, manage your reputation, and keep sold homes, sold.
Updates
Replace dozens-to-hundreds of emails per transaction with rich media updates — all delivered in your native brand experience.
Messaging
Replace private, untrackable SMS with native, real-time, in-app messaging for your buyers and your teams.
Omnichannel Delivery
Meet your buyers wherever they are. Your Foundation-powered experience platform delivers content to your apps & portal, plus email, push notifications, and more.
What happens when you give your sales team an extra three weeks a year to sell homes? Foundation puts your routine customer communication on auto-pilot.
Keep Your Buyers on Track
Customizable buyer tasks and events with integrated, automated reminders to keep your buyers on track and give your teams their time back.
Informed Buyers are Confident Buyers
From automated construction tracking to an intuitive closing journey, keep your buyers educated and in-the-loop.
Self-Service, On-Demand
Empower your buyers with self-service access to the information they need & want — from a documents to home details to automated progress tracking.
Finally — a way to measure your post-sales experience, so that you can actually manage it. Foundation tracks & reports on how your buyers interact with your teams and your brand.
Detail Buyer Engagement Metrics
Understand how each of your buyers engages with your brand — from contract to lifetime customer.
Team activity & management dashboards
Native reporting on how your teams perform — who interacts with buyers, across which channels, how often.
Granular Breakdowns
Understand buyer engagement and team performance across regions, divisions, communities, teams, and more.
